Print Guide for Start-ups

Northside Graphics – supplying printing essentials for new businesses

Starting a new business is guaranteed to bring with it a lot of pressure and an everlasting to do list. There’s a lot to consider and one of the most important first steps for any start-up is producing marketing and printed essentials such as stationery.

Getting your printed material right is important because it’s a visual representation of everything your stand for as a business, and organising something as vital as this can often become a daunting affair.

As Northern Ireland’s oldest and largest digital printer, Northside Graphics are perfectly placed to offer advice on what materials and finishes will help make your jobs really stand out. With nearly 30 years’ experience, we really know our print and our customers know they can trust us to deliver perfect print every time.

Say you’ve arrived with printed stationery
Any new business, however small, needs quality printed stationery in the form of business cards, letterheads and compliment slips. Using printed stationery for written communications with customers, suppliers or other businesses will help your company look professional and trustworthy. And a consistent visual identity across your stationery and other marketing will help to increase awareness and recognition of your brand.

Business cards – your big first impression
Often the first impression someone has of your company, your business card must be well designed and professionally printed on quality paper stock. No one likes to receive a thin, poorly printed business card. If your card is poor quality, potential customers will assume the same of your business.

Business Cards for Start-ups
We print all of your stationery using top of the range HP Indigo digital presses that produce the best digital print on the market. We print on premium papers and card in a range of weights and finishes. We also supply a range of luxury business cards that are sure to get your new business noticed for all the right reasons. Have a look on our website and call us for a quote. We’re sure you’ll be pleasantly surprised.

Letterheads and compliment slips – professional and personal
Use printed letterheads and compliment slips to add both a professional and personal touch to all business communications. When you send a product or sample, include a handwritten note on a compliments slip. That personal touch is a great way to build relationships, strengthen brand loyalty and help turn new customers into regular customers.

Build your brand with printed appointment cards
Many people think business stationery starts and ends with letterheads, business cards and compliment slips but our customers know that printed stationery covers much more than that. Appointment cards are a great way to strengthen your brand when confirming your meeting. Hand them out if making appointments at events or shows, or post them if meetings are arranged by phone or email.

Give away branded stationery products
At Northside Graphics we supply branded calendars, notepads and desk pads. They’re great for building brand awareness and everyone loves free gifts – especially when they’re practical. Have a look online at the printed stationery products we supply throughout Belfast and across Northern Ireland.

Using stationery as a part of your business marketing mix is a great way to get your name and brand to more people. Whether you’re writing a letter, handing over a business card or even sending a receipt, printed stationery is essential to your business. We also supply business stationery starter kits. We’re based right here in Belfast so just call us and ask for details. To get your business up and running with printed stationery from Northern Ireland’s oldest and largest digital printer or to get a quote, simply call Northside Graphics on 028 9022 2111.

Watch your sales soar with a personalised marketing campaign

Make it personal.

Whatever the product, it’s easy to see just how much competition there is for your printed marketing. We’re swamped with advertising messages many times a day. So how can you make sure that your marketing gets noticed and that your message not only gets through but also gets a response?

Use the personal touch
We all like to feel that we’re not just another target or a number. A great way to make customers or potential clients take notice of your marketing is by personalising it. Email and online campaigns do this all the time with marketers using information they’ve gathered about customers from previous purchases and visits to websites.
Your print marketing can do the same.

Personalise direct mail
A great feature of our digital printing process is that there is no minimum quantity. That means you can customise your print for its recipients. Just adding a name to a leaflet, brochure, postcard or other direct mail marketing item shows that you haven’t sent out mass-produced print to just anyone. A personalised printed marketing campaign like this can build new relationships and strengthen bonds with existing customers.

Add the personal touch with a personalised printed sticker
You might have already printed brochures, catalogues or company booklets but you can still personalise them before sending them to customers. Whether a potential customer requests your brochure or you’re just sending one to a prospect, you can add a custom printed sticker or label to the booklet or to the packaging. Our smaller stickers come kiss cut on A4 adhesive sheets so they’re great for overprinting and excellent for adding a personal touch to your marketing.

Think smart with targeted marketing
If a customer has bought from you before you can send them marketing showing similar or related products. Postcards using their name can include offers and deals based on previous buying habits. This shows that you’ve thought about what might suit particular customers and adds value to your service while making them feel like a valued customer.

There are many ways to personalise your print and you’ll be surprised at just how effective a personalised marketing campaign can be. You’ll certainly notice an increase in the numbers who respond. Of course, we’ll print your personalised job using our market leading HP Indigo digital presses to make your print stand out even more. For more information on personalised marketing campaigns from Northside Graphics or to get a quote, simply call us on 028 9022 2111.

This June, we’re getting up close and personal!

For the month of June we’re giving you a huge 50% off all orders for personalised printed marketing materials

There’s no denying that people prefer a personal touch and when it comes to printed marketing, there’s no difference!

That’s why this month, we’re offering you a massive 50% off all orders which include personalisation. This promotion is valid throughout the month of June and applies to all relevant products*.

To find out more, or to place an order, call us on 028 9022 2111. Alternatively, you can email one of the team – [email protected]. We’d love to hear from you!

And remember, to be the first in the know about our latest news and offers, be sure to follow us on Twitter and Facebook

*Subject to our T&Cs

We’re ready for wedding season

Great wedding stationery printing by Northside Graphics

As Northern Ireland’s oldest and largest digital printer, we’ve helped a great many couples and families with their wedding stationery printing. Every couple wants their big day to go without a hitch and that goes for the preparation too. That’s why when it comes to printing wedding stationery and other wedding items like place cards and thank you cards, Northside Graphics is your perfect choice.

Inviting stationery
We print many types and styles of wedding and evening invites. Customers often chose something from our stunning luxury paper range. Our luxury range includes pearlescent, laid, linen effect, textured and hammer effect papers in a variety of beautiful subtle shades. We also supply silk finished paper that has a smooth sheen, gloss paper that really brings out your colours and premium uncoated paper which is more absorbent and makes colours look flatter – perfect for the more rustic look that’s increasingly popular this year.
Of course, all of our products are printed using our HP Indigo presses that produce perfect colour and image reproduction, so you can be sure that the quality of your wedding stationery is of the exceptional standard you’ve come to expect from Northside Graphics.

We don’t stop at invites…
We print a wide range of products to go with your wedding stationery. As well as wedding invites, evening function invites and RSVP cards, we also supply a variety of printed items for the big day itself:

Order of service
A professionally printed order of service not only adds to your guests’ experience but many will take these home as a souvenir of your special day.

Place cards
Printed place cards are a great personal touch for your friends and family members. We’ll print them so that they match your wedding stationery.

Table plans
We can print table plans for handing out on entry or in poster or large format so that all your guests know exactly where to sit.

Menus
We print on a range of paper types and weights in a variety of sizes. Choose your size, type and folding option to make your menus as special as the rest of your day.

Say thank you with a card
Many couples send special thank you cards to show their guests just how much their attendance and gifts are appreciated. We regularly print these to match the rest of the wedding stationery and wedding day printed items.

At Northside Graphics we have nearly 30 years’ experience in printing wedding stationery and other wedding day products. We print invites, cards, menus and a host of other printed items and favours to make your wedding day extra special. Many couples even use custom printed stickers to seal and decorate their envelopes. Have a look at our products on our website www.northsidegraphics.com and call us on 028 9022 2111 for a quote or advice on how to make your wedding day as special and memorable for your guests as it will be for you.

Win BIG

Win BIG this tour season – Special Prize Draw

To celebrate the British & Irish Lions 2017 tour, we will be holding 3 prize draws on the eve of each Test match. To be in with a chance of winning, simply place any order for print between Monday 5th June and Friday 7th July, 2017 and be automatically entered into the draw.

We’re giving away:

– Tour fleece on 23rd June

– Tour polo shirt on 30th June

– Tour kit bag on 7th July

All orders are conditional of a print-ready PDF of the artwork being supplied. Prizes are valid for 1 month from the date of the draws and are subject to availability. Prizes are non-transferable. No cash alternative. Northside Graphics reserves the right to change prizes to similar prizes at its sole discretion. Northside Graphics cannot be held responsible for unused prizes. T&C apply. E&OE. Offer ends 07/07/17.

Contact us on 028 9022 2111